The Metro Orlando Home Builders Association wants to turn a new leaf and several changes are underway as part of its efforts to re-brand itself. The professional trade association that leads the Orlando real estate industry was established in 1953. Since then, it has governed and regulated several aspects of the city’s housing market including Orlando short sales, services of listing agents and Orlando’s public-education programs to name a few.
The association revealed some of its re-branding initiatives on February 27, when it revealed plans to change the name from Home Builders Association of Metro Orlando to the Greater Orlando Business Association.
Home Builders Association of Metro Orlando moves to new headquarters
On the same day, the association also broke ground on what its new headquarters is going to be. The association is currently headquartered at 544 Mayo Avenue, Maitland but will ditch the 30-year-old venue and move to the new office in 1000 Sanford Avenue as soon as the construction work is done. The new headquarter will sit at the site donated by Charles Clayton III – previous president of the Home Builders Association and also a long-standing member of the association. In addition to a changed name and a changed location, the association is also set to sport a more environment-friendly and greener office.
Word is, that the building at 1000 Sanford Avenue will file for a green certification with the regulatory bodies, including the Florida Green Building Coalition.
President Nathan Cross talks right-sizing offices
Nathan Cross, President of the Home Builders Association of Metro Orlando said the association wants to right-size its offices so that the changing needs of staff as well as the real-estate business could be better matched. Moving to a new office was part of the right-sizing efforts.
Ensuing construction projects will create new jobs for construction workers. According to listing agents in Orlando, new opportunities for the local material-suppliers. With new infrastructure development projects underway in Central Florida, including the SunRail passenger system, the real estate market of Orlando is expected to bring in worthwhile opportunities for architects and engineers.
The Home Builders Association has been an important part of the real-estate scene in Central Florida – participating and regulating important industry events and initiatives through its councils and committees. How the re-branding is going to affect its reputation and standing in the market remains to be seen.